Newsletter

Converting leads is the #1 priority for the front office of EVERY contractor. Setting appointments to service or install equipment is the only way to generate revenue.

Some contractors need to conduct marketing to generate the majority of their phone calls. Other contractors who have a high referral rate spend very little on marketing. However, no matter which category you fall into, ALL contractors still need to convert potential customers into appointments.

Reducing missed opportunities, customers who were interested in buying from you but an appointment failed to be set, are vital in recapturing lost revenue and maximizing your current capacities. Our business consultants are able to identify conversion rates for each individual within a contractor's business. By identifying areas of improvement contractors are able to manage the process more effectively, obtain higher results, and improve profitability.

Technology solutions allow our consultants to help streamline the process and allow contractors to become better operators. We help our contractors empower their employees to improve their own skill sets through utilization of customized individual reports. In addition, if you work with an outside answering service or call-center, we can add accountability and maintain consistency when you forward your phones during meetings, after hours, on the weekends, or during overflow situations.

Interested? Feel free to contact us.

CallSource has become an incredible resource that is used across our organization. In our business it’s important to know which marketing and advertising initiative is generating business and which are not. More »

— Doug Tulumaris, V.P of Marketing, Champion Windows Read more testimonials